Over the years, I have been interviewed in dozens of podcasts and webinars about SEO, Google, E-E-A-T, personal branding, AI and more.
Below are some of my podcast interviews and online webinars:
Some of the themes I often discuss in these interviews:
Google algorithm updates: I’ve provided in-depth and data-driven analyses of updates like the Helpful Content Update, offering insights into their implications for websites and strategies for recovery.
E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness): I often emphasize the importance of these factors in content creation, advising on how to align with Google’s quality guidelines.
AI in SEO: I’ve explored the impact of artificial intelligence on search engines and content creation, often cautioning against over-reliance on AI-generated content and advocating for maintaining originality and authenticity.
Long-term SEO strategies: I advocate for sustainable, white-hat SEO practices, focusing on creating genuinely helpful content and building topical authority over time, rather than seeking quick wins through guideline violations.
Personal branding and expertise: I love presonal branding! Many interviews touch on the significance of building a personal brand and demonstrating true expertise, as these elements contribute to a site’s authority and trustworthiness in the eyes of search engines.